Advertising Rebranding Campaign

The group’s goal is a rebranding of Zara’s men clothing line by introducing a more modern and urban style targeting the young adult male audience the clothing showcased are more street casual using the city as a backdrop mixing a touch of class and urban.

Group members:
Alex Gonzalez
Candelario rodriguez
Carlos sanchez
Danielle voughn
Demitrius bertrand
Kat wiechert
Jay Alfaro

Zara Original Logo

Zara New Logo 

Magazine layout

Tablet and mobile Application

Billboard Ads

Store bags

Rad Rays

Glasses for a product i was advertising for secret agents prescription glasses that had different uses

Will be adding more about this later... XP

That's 70's Munch

Here is a template of a product package i created for chocolate covered pretzels...

Will be adding more on this later... XP

Life Drawing

Here are some gesture drawing I made during my life drawing class

Along with a character I created of a samuri girl

The Triangle Complex

 

Here are 2 movie poster I created based off of me and if my life was a movie, the first is a poster made entirely out of text, the other images I had taken of me in 3 different personas, one as myself, me as a hero and me as a villain.

Concept Car

Here is an illustration I made based of a concept car that i made on Illustrator and how I used it for a poster for an auto show

Race to 400

Here is a wall graphic of a cereal box along with the posters and donated sheets for a non-profit fund raiser to collect 400 cereal boxes

The charactatures where made my Lillian Martinez